Sunday, October 14, 2012

Kylie Minogue Album Cover and Website Analysis



Kylie Minogue’s song ‘2 Hearts’ had an electronic sound which is reflected in this album cover, through the make up and the font type. The lighting style make up emphasise the electronic sound. It is further emphasised by it only being on one eye which makes it more noticeable.
The frequent use of red in this cover suggests romance which is also suggested by the title ‘2 Hearts’. This also seen from the seductive pose of Kylie, with her finger on her lips which are also coloured red. Her pale skin and the white background makes the red stand out and be even more noticeable.
The font type looks as if it has been handwritten quickly which is in line with the fast paced electronic music. It also looks like graffiti which also emphasises the modern, rebellious sound the music has. The doodle-style heart by the ‘2’ also gives a youthful atmosphere to the cover.
The ink drops flying away from the ‘2 Hearts’ text gives the effect of being in a rush and carelessness, which links to the sound that the song was trying to create.


Kylie Minogue’s website homepage is packed with various different boxes offering different pieces of information. All the text is in white contrasting with the black background. The box in the centre is about the latest news with links underneath it to share it on a variety of social networks. There are clear links on either side of this module to her YouTube and her Twitter through using pictures of her. Underneath the twitter picture there is a Facebook box where one can see other people who have ‘liked’ her page on Facebook. There is also a Fashion box showing Kylie’s latest red carpet outfit and who it was by. The most noticeable part of the page is the large ‘K25’ logo in the top left hand corner of the page. In white it prominently stands out from the black background, advertising Kylie’s 25 years in the music business. The background has a black and white picture of Kylie which takes up most of the centre of the screen. The website successfully sells Kylie, bringing attention to her through a large amount of pictures on the page, which being in colour; stand out from the black background.

The website includes: timeline, news, fashion, about, lyrics, videos, galleries, discography, online-store, blog, tour, Kylie home ware, merchandise



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